A few weeks ago, Joey Mills told the internet he doesn’t give his phone number out after hookups. The internet told him he was cold, rude, and worse. Then someone he did give his number to showed up uninvited outside his home.
In a new video posted on April 27, the 28-year-old adult entertainer and reality TV star filmed himself inside his St. Louis home, visibly shaken, pointing his camera toward the window.
Outside, parked in his driveway, sat a black pickup truck – belonging to a man who wouldn’t stop texting him, got blocked, and apparently decided the next step was showing up in person.
All of this happened while the internet was still actively dragging him for his “no number” policy.
The Rule That Broke the Internet
If you missed the original firestorm, here’s the short version.
In mid-April, Joey appeared in a “Hot or Not” segment alongside fellow performer Jake Preston. When the topic turned to hookup etiquette, Joey didn’t hold back.
“Get out of my house. I’m not going to give you my number,” he said. That’s all it took.
The clip went viral almost immediately, racking up millions of views across TikTok and X. And the response was – to put it politely – a lot.
People came for his looks, his career, his character, and his general approach to human connection. The consensus from a very loud corner of the internet was that Joey Mills was heartless, transactional, and maybe a little full of himself.
But Joey wasn’t done. He posted a follow-up video doubling down entirely, explaining that most of the people he meets already know who he is, and that half of them are only doing it to brag to their friends afterward.
“You are not entitled to my time and phone number,” he said. “Sorry not sorry.”
That video actually won back a significant chunk of the internet. But plenty of people were still unconvinced.
Then Real Life Proved His Point
Then, roughly two weeks after the original clip went viral – Joey posted another video. This one had a very different energy.
Gone was the confident, unbothered delivery. In its place was something closer to disbelief, frustration, and genuine unease.
“While I’m still being dragged on the internet for not giving my number to people,” he began, his voice tight, “a guy who I did give my number to…”
He paused. Moved toward the window.
“Maybe he’s still outside. Oh – that’s his truck right there.”
Through the window, the tail end of a black pickup truck was clearly visible, parked right outside his home. Joey explained that the man had been texting him nonstop, so he blocked his number. The man’s response? He drove to Joey’s house.
“But Joey Mills should give his number out to every goddamn hookup, huh?” he said, his voice rising. “Shouldn’t he? Are you out of your mind?”
It was the kind of moment that doesn’t need a punchline. The internet had spent two weeks telling Joey he was wrong for not giving his number out to dates and hookups.
And here, in real time, was exactly what happened when he did.
This Isn’t the First Time
What makes the situation even more unsettling is that it’s not an isolated incident.
In a January 2026 interview with PinkNews, Joey mentioned that a fan had been caught staring at his house at 2:30 in the morning. “It wasn’t the first time,” he said at the time, “and it’s probably not going to be the last either.”
He was right.
It’s easy to forget – especially when the discourse is about hookup etiquette and relationship hot takes – that Joey Mills is one of the most recognizable figures in gay adult entertainment.
And he lives in a house where, by his own account, people sometimes just show up.
That’s the part of the conversation that got lost in the noise. When Joey said he doesn’t give out his number, people heard arrogance. What they missed was self-preservation.
The Man Who Won’t Stop Making Headlines
Joey just turned 28 on May 20, marking a full decade since he entered the industry at 18. And if the past few months are any indication, he’s not slowing down.
His reality show DIY Dungeon – in which he converted his St. Louis basement into a custom dungeon with help from his mom Bridget and stepdad Steve – debuted on OUTflix earlier this year to the kind of bewildered fascination only Joey could generate.
His latest show, Ultimate Boys Trip, premiered on April 28 – literally the day after the stalker TikTok.
The OUTflix series, a spin-off of X-Rated: NYC, follows Joey, Boomer Banks, and Max Konnor on what was supposed to be a relaxed Miami getaway at the boutique gay hotel Hôtel Gaythering.
It became something else entirely when Drake Von joined the group and tensions boiled over almost immediately. Joey reportedly called Drake a “charisma-less clout-chaser,” and by the end of the season, the police had been called.
So yeah. Quiet life isn’t really Joey’s thing.